IDIS works with systems integrators to identify video projects in post-COVID growth sectors

IDIS believes that integrators affected by project delays or cancellations in their established markets are now looking to diversify their customer portfolios. In the latest analysis released online, the business highlights sectors that will offer significant prospects for new video installations and system upgrades as customers look to expand, drive efficiencies and/or introduce COVID-safe site control measures.

“After a number of project successes across the UK, mainland Europe and the Middle East, we’re seeing opportunities in some exciting areas,” explained James Min (pictured, right), managing director of IDIS Europe. “For example, there’s currently extraordinary growth in the co-location Data Centre market. Even before the push effects of COVID-19, this sector was already set to double in size by 2024 compared to 2018. In fact, that now looks likely to be an underestimate.”

Min feels there has been similar buoyancy in the logistics sector, which continues to be boosted by the rise of e-commerce, and in healthcare where some major video projects are being accelerated, including roll-outs for a large NHS Trust due to be completed over the summer.

Businesses concerned with becoming infection ‘hot spots’ are looking to increase site monitoring, while pressure to drive efficiencies are pushing other businesses to leverage the latest Artificial Intelligence video capabilities with new systems and upgrades.

Sector experience essential

“Without sector experience these growth markets can be difficult to access,” added Min. “That being so, systems integrators in the UK, Germany and the Netherlands are positioning themselves by partnering with the right vendors.”

House building and residential developments are also seeing strong activity in several areas, with recent Government interventions providing a stimulus. IDIS will continue to develop its relationships with main contractors to capitalise on resilience in new build projects. One major development in South East London, which is making extensive use of IDIS video technology, is due for completion later this month.

IDIS already has strong references in these sectors and is encouraging its integration partners to capitalise on emerging opportunities. The company is structured to collaborate closely with systems integrators and end users, offering benefits including lower total cost of service for integrators. Advantages of the ‘single supplier’ model include improved sales planning, seamless technical support for end-to-end solutions and reduced training requirements.

Benefiting from diversification

Among the companies benefiting from the diversification is systems integrator ISD Tech, which is involved in IDIS projects in the UK and mainland Europe.

The company’s managing director Nicky Stokes has commended IDIS’ approach to the market and how it works with partners to support customers in the longer term, which he observes is very different to the ‘box shifting’ distribution model.

“IDIS is a very effective collaboration partner,” explained Stokes, “helping to identify upgrade opportunities and new business. As well as giving our existing customers solutions that let them adapt to new safe working practices, we’re also developing opportunities in new market sectors where IDIS already has a strong presence.”

Looking ahead, James Min asserted that IDIS Europe would be further supporting integration partners by building out solutions to help businesses enforce safe working practices in Q3.

“We will be helping them to meet new Government and industry guidelines with competitive video solutions for applications including building occupancy and density control, social distancing compliance and face mask policy compliance,” confirmed Min.