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Gary Specter appointed CEO at simPRO to lead “new era” of growth
02 May 2023
THE BOARD of Directors at simPRO, the business management software developer for commercial and residential trade service businesses, has announced the appointment of Gary Specter as the company’s new CEO.

Specter brings over 30 years of leadership experience to the role with a strong operational and transformational track record forged at customer-focused organisations. He has been instrumental in driving SaaS growth in emerging markets, enabling and scaling partner ecosystems and driving profitability.
“After a thorough and extensive review process,” explained Bruce Gordon, executive chair at simPRO, “the Board of Directors is pleased to have appointed Gary Specter to the role of CEO. Gary is a dynamic, growth-driven leader with proven success in building strong teams, driving revenue and exceeding financial and customer expectations. He possesses the qualifications and expertise to lead simPRO into its next stage of success.”
Across time, Specter has served in leadership roles at Adobe, Magento, NetSuite and IBM. Immediately prior to joining simPRO, Specter was president at Cart.com and instrumental in increasing revenue to over $200 million in ARR.
Direct impact
Specter chose to make the move to simPRO due to the direct impact the business exerts on simplifying field service management and helping trade contracting businesses to “find clarity in the chaos”.
With more than 200,000 end users working in commercial and residential trades worldwide, simPRO’s software solutions allow field services businesses to gain control of the entire customer lifecycle from initial contact right through to final payment. simPRO is the software tool they count on to improve their business efficiency and make smarter decisions.
“I’m extremely excited to join simPRO,” enthused Specter. “It’s an exciting time in the company’s ongoing journey. My goal is to build on the strong foundations already in place and lead simPRO to the next level.”
*Further information is available online at www.simprogroup.com
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