Aico offers in-branch support through Point-of-Sale units

As part of their commitment to ongoing support, Aico’s regional specification managers work closely with a reputable network of distributors and offer support which can range from in-branch marketing guidance through to training for an entire branch. They are always on hand to handle any specialised orders that demand extra attention.

Martin Przewozny, regional specification manager for Aico, visited Edmunsons Electrical in Salford on 21 April to install one of the new Point-of-Sale units. Przewozny stated: “We’ve just unveiled our latest Point-of-Sale stand featuring Aico’s Ei3030 solution, which combines individual optical, heat and carbon monoxide sensors. It’s great to work with such a brilliant network of distributors and be able to offer support through innovative Point-of-Sale solutions for Aico products.”

Aico strives to develop new products and technologies, paying attention to every detail and considering customer service at all points. Each new Point-of-Sale unit is being installed with a regional specification manager present to offer support and ensure unit quality and installation are to a high standard.

Centre of Excellence

Aico regularly welcomes wholesalers to its Centre of Excellence in Oswestry in order to deliver expert installer training and provide insight into its Internet of Things devices. This training ensures employees are confident and up-to-date in their knowledge of Aico products, thereby enabling them to deliver the best customer service possible.

As part of this offering, distributors often host Ask Aico events at their premises with support from their local regional specification manager to provide installers with everything they need to know about fire and carbon monoxide detection in the domestic environment.

Tony Boyle, national sales manager at Aico, commented: “Electrical distributors are a valued and integral part of our supply chain and our route to market. Aico products can be purchased from nearly 2,500 trading electrical distributors across the UK. We are delighted that our distributor partners are showcasing Aico products and using our new Point-of-Sale display stands, which take pride of place at many trade counters.”

Key features

The key features of the new Point-of-Sale units include an eye-catching LED display, the display of up to 96 products and interchangeable messaging/Hero product display to showcase new products.

*Details of local regional specification manager support can be accessed online at www.aico.co.uk/find-a-regional-spec-manager/